Understanding promoters in Guestii

Promoters are how your events fill. They invite guests through Guest Line, every guest they add is attributed to them, and Guestii tracks the whole journey from invite to admission, so you always know exactly who's driving your door.

How promoter attribution works?

Every promoter works through Guest Line with their own profile and links. When a guest lands on your event through a promoter, that guest carries the promoter's attribution from invite through to admission and spend. No screenshots, no spreadsheets, no arguments at the end of the night. The numbers are the numbers.

Promoters and Hosts

Promoters come in two types:

• Promoter: invites guests to your events and manages their own list

• Host: manages a team of promoters within your organisation, with their team's performance rolling up under them

Hosts are how you run structured promo teams inside Guestii, rather than managing every promoter one by one. See Promoters and Hosts for how the hierarchy works.

Working within limits

Promoters only see events they've been assigned to, and on each event they work within the ticket type limits you set: how many free spots, how many paid, per ticket type. Limits are your control over the door. See Managing Promoter Limits.

Getting paid

Campaigns are where promoters earn. Set up a campaign on your event with a commission structure, and every attributed admission is tallied exactly as the rules say, with no manual counting and no disputes.

Payouts stay between you and your promoters, and Guestii never touches the money:

• In Australia: Guestii generates an ABA file for you, so you can bulk pay your whole promoter team straight from your business bank account in one upload

• Everywhere else: promoters connect their Stripe account, and you pay them through Stripe directly from Guestii

See Understanding Campaigns and Commissions.

Watching performance

Every event has a promoter leaderboard, and every promoter builds a performance record: conversion, revenue per admission, and the ratio of paid to free guests they bring. The venues that get the most from their promo teams are the ones watching these numbers and adjusting limits and commissions to match. See Reading Promoter Performance.